Custom Website
Typical investment
$3,500 – $7,500
Custom design, strategy, UX, and content for businesses that need more.
Learn about Custom WebsiteWebShift Launch
Fixed scope. Clear price. Designed and built by the same developers who build portals and dashboards — so your site is a foundation, not a dead end.
WebShift Launch
Local and service businesses that need a credible site quickly.
Typical investment
$1,500 – $3,000
See it
A sample small business on the Launch structure: home, services, about, contact. Click through the pages, flip to the phone view. Your version gets your name, your services, your photos, your voice.
Example Launch site
A sample small business on the Launch structure. Click the pages, scroll the site, flip to the phone.
Sample business. Your Launch site gets your name, services, photos, and voice on this structure.
Want to click around a fuller example? The Lab concepts show the same foundation with booking, ordering, and portals layered on — open the Lab.
In short
A professionally designed and built website on a proven page structure, tailored to your business and launched on your domain.
Small and local businesses that need a credible site now — not a months-long custom design project.
Customers search for you and find nothing, or find a site that undersells the work. Launch fixes that quickly and clearly.
What's included
A focused scope keeps the project quick and the price clear — without cutting the things that make a site actually work.
Proven page structure, tailored to your business
Mobile-first, fast-loading build
Contact form with notifications
Search-engine fundamentals and analytics
Launch on your domain
How quickly
Once your content is ready, the design and build move fast. Four steps, and you always know which one you're on.
The biggest variable is content. We'll tell you exactly what we need up front.
A short conversation about your business, your customers, and what the site needs to do.
We tailor a proven page structure to your services, your brand, and your content.
A fast, mobile-first build with your contact form, analytics, and search fundamentals in place.
We connect your domain, test across devices, and hand over a site you own outright.
How it differs
Launch is a fixed scope on a proven structure. Custom adds design and strategy. Systems adds the software behind the site. All three share one foundation.
| Comparison | WebShift Launch | Custom Website | Systems |
|---|---|---|---|
| Design approach | Proven structure, tailored to you | Custom design system and strategy | Custom design for public pages and internal screens |
| Pages | The core pages a small business needs | As many as the strategy calls for | Public site plus portal and dashboard views |
| Timeline | Typically a few weeks, content-dependent | Longer; discovery and design come first | Phased; scoped milestone by milestone |
| Functionality | Contact form, analytics, search fundamentals | Advanced forms, galleries, integrations | Portals, dashboards, databases, workflows |
| Price | $1,500 – $3,000 | $3,500 – $7,500 | $15,000 – $30,000+ |
Ranges reflect typical projects. Final pricing depends on scope, which we define together before any work begins.
When you're ready for more
Every Launch site is built on the same foundation as our larger projects. When you need custom design, payments, booking, or a full back office, it grows into the next level without a rebuild.
Typical investment
$3,500 – $7,500
Custom design, strategy, UX, and content for businesses that need more.
Learn about Custom WebsiteTypical investment
$7,500 – $15,000+
A website plus the integrations and business functionality behind it.
Learn about ConnectedTypical investment
$15,000 – $30,000+
Portals, dashboards, CRM, databases, workflows, and custom software.
Learn about SystemsKeep it running
WebShift Care keeps your site secure, updated, and fast — and gives you someone to send changes to each month.
From $149/mo
Keep your site secure, updated, and fast — with a developer on call.
Questions
If your question isn't here, ask us — we'd rather tell you Launch isn't the right fit than sell you the wrong thing.
Typically a few weeks. The biggest factor is content — once we have your services, photos, and business details, the design and build move quickly.
We help structure and refine your content. You know your business best; we shape it into clear pages that explain what you do and make it easy to get in touch.
Yes. The site is yours, and we can walk you through making everyday changes. If you'd rather not manage it, a WebShift Care plan handles updates for you.
We set up hosting and your domain on accounts in your name, so you own everything. Hosting fees are paid to the provider directly, and we can manage it for you on a Care plan.
That's the Connected tier. Launch is built on the same foundation, so adding payments, scheduling, or customer-facing functionality later doesn't mean starting over.
Tell us about your business and what the site needs to do. We'll confirm the scope and price before anything starts.